blogging, letters

Font Choice in a Digital World

This is a repost from my neglected library blog Stacked in Our Favor edited slightly for this readership.

A member of a writing group I was in got me thinking about typeface and professional behavior. For a long time New Times Roman has been a default of style and professionalism. It is the default typeface in most word processing programs. It is the font considered to be the professional choice to use when submitting work that matters.
I have to question whether this is really in our best interests in a digital world. 

Years ago a favorite professor of mine stated that she would appreciate it if work submitted to her digitally used a non-serifed font. Her choice was Verdana. The reason? The non-serif font is easier to read from a computer screen. For someone who does a great deal of work reading online submissions, this is a critical issue. From that moment forward, I have used a non-serif font on my digital submissions when I deemed it appropriate. Over the years, I have found that it does, indeed, make a difference to me. That is why I have chosen to use Verdana as the typeface on my blogs. 

I also wonder about how the default affects children who are growing up online. Adults who are not aware, default to a serifed font. This is not as easy a transition as one might think for the emerging reader.  The letter “a” in particular, causes children distress. 
After thinking about these things I have changed my way of selecting font:
1.    For my own digital creations, I use a non-serifed font. You will find this on my blogs, in my course materials, and in many of the more personal submissions I make.
2.    For formal submissions, I follow the guidelines. If there are no guidelines, I usually submit in Times New Roman as that is considered the standard professional font.
3.    For elementary school students, I use a non-serifed simple font giving particular attention to the lower case “a”. This is for any computer generated materials including the materials children may be accessing digitally as well as the materials which I produce digitally to print and hand out.
4.    Love letters, I write by hand.
I’d love to hear what people have to say about font choice in a digital context. Have you thought about it? How do different fonts make you feel? Do you always go with the default or are you a font manipulator? Do you think that the default font will change as we are increasingly a digital society?

0 Comments

  1. The font I use in my work is serifed, Goudy Old Style. I've never liked Times New Roman all that much but can't be sure why, really. I actually prefer serifed fonts for computer reading.

  2. I do love your work! The font you use really works with your art. Interesting how we like different things and perhaps for different purposes. Thanks for leaving your feelings about fonts. It's all valuable.

  3. Your post explains a shift I noticed in the corporate world. The company i work for recently rebranded and insist that all print material and digital use san serif, which does look more fresh and modern to me. It also explains my eye fatigue…which I thought was just aging!

  4. Linda, that's fascinating. I think that is very interesting that your company has sans serif as their branding.

    I think there is a time and place for all fonts, but for reading in volume online the san serif seems to be easier for most people. When I was an adjunct teaching an online class, I was glad for the sans serif font.

    Thanks for the comment, the share and the insight. You've given me food for thought.

  5. What an interesting post!
    I never really thought about fonts before but now that you mention it, some are much harder on the eyes than others- I'll be watching for this from here out
    Thanks so much Lynda for sharing! You find the coolest things !
    hugs,Jackie

  6. Jackie, I wouldn't have thought about it either if it hadn't been for my professor. For our art fonts create a feeling and choosing them for that purpose makes sense. For reading great swaths of text is another ball of wax. Glad you enjoyed my musings.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.